The city of Kunming in southern China is real, but its stores are another matter. After the recent closure of five imitation Apple stores there, a phony Ikea store has now been uncovered, reported Cinco Dias.
From the path through the exhibition of furniture, to the exact same beds, wardrobes and tables, tableware, accessories and decorations – everything in the store is a counterfeit copy.
The imitation store displays all the same characteristic attributes of the authentic Swedish company, with blue and yellow corporate signs and logos, even down to the small pens provided to note down the reference numbers of the desired articles. The insight of the counterfeiters is most exquisite, and demonstrates, at the same time, Chinese society’s appetite for Western products.
Even the very name of the store, which in Chinese is “Shi Ji Jia Ju” (which translates as “Furniture 11″) gives rise to confusion. Only if you pay attention you can see the difference with “Yi Jia Jia Ju”, which is what Ikea is called in Chinese.
Last month, American blogger BirdAbroad set off a media storm after she posted pictures of an elaborate fake Apple Store in Kunming, selling genuine if unauthorised iPhones, Macbooks and other widely popular Apple products. In July two of five stores were shut down.